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Baume & Mercier Looking for Personality, Femininity and Elegance

Diamant

One of the oldest Swiss watchmaking companies, Baume & Mercier, is currently looking for 5 extraordinary women that would symbolize personality, femininity and elegance. The "glamorous five" will have to represent fundamentally modern women, the look of which would symbolize persons able to face challenges, finding connections with their professional career and private life on a daily basis.

Having in mind women with the above mentioned peculiarities Baume & Mercier Design Studio designed an elegant watch and entitled it - Diamant watch. The ladies of inspiration pushed the famous Swiss company to start its search for five truly extraordinary women whose look would symbolize three main features: personality, femininity and elegance.

The beginning of September is the period when the company will select 5 finalists, who will later be invited to Paris. In the city of elegance and glamor selected inspirations will enjoy an unforgettable experience together with Baume & Mercier. All the finalists will spend 3 days in the capital of France.

The five symbols of personality, femininity and elegance will be styled, made-up and afterwards interviewed by a team of professionals. In Paris ladies will participate in a photo-shoot. It is worth mentioning that the photo-shoot will take place under the direction of Laurence LABORIE, who is one of the world's most famous top fashion photographers.

The Swiss watchmaking company will also offer its five finalists, a diamond-set Diamant watch along with many other surprises.

NEW Steel Models in Baume & Mercier Classima Executives Collection

The Classima Executives collection by Baume & Mercier welcomes four new all-steel variations on polished/satin-brushed bracelets, thereby complementing the existing models available exclusively with alligator leather straps.
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Baume & Mercier Women’s Hampton Classic

Baume & Mercier Women’s Hampton Classic

 With a long and prestigious heritage, carried on ever since 1830 when it was founded, Baume & Mercier is a successful watch-making Swiss brand, owned by Richemont, and, along Piaget and Cartier it forms the core of an international corporation which is represented in over 70 countries and manufactures more then 200,000 timepieces a year. Hampton is one of Baume & Mercier haute horology lines, which merges the seductive elegance and high-end details in order to please the high-hilled sophisticated ladies of the European high-society but not only.

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